Survey methodology is considered a scientific field used to identify principles through data collection output, analysis, and processing of collected data. Final data analysis then is used to provide a result through a pre-defined scoring metric. Pointerz surveys use the questionnaire method, regarded as the most common and reliable survey type.  

 

Using questionnaires as the primary survey tool, this enables variable categories which measure characteristics of the people surveyed. Pointerz surveys will assess the preferences and attitudes of the employees as they relate to topics, their organization, or leaders in that organization. Additionally, Pointerz surveys employ self-reporting scales to measure the employees' opinions about the themes presented. By using self-reporting scales, it provides the survey taker with a real time means to see their result for each question and further enables the holistic examination of similarities and differences within an organization. 

 

Reliability and consistency are always of the utmost importance with surveys and with reliable self-reporting mechanisms, the Pointerz survey methodology produces consistent results every time. This is because the survey's reliability is measured through a test- retest scenario. In this instance, the survey is conducted multiple times and the testers do not have to score identical on each survey, but what will happen with a self-test method is that the highest probability is that the subsequent retests will be in the general scale of score. This is achieved because Pointerz surveys have a a wide enough variability amongst the factors being measured. Additionally, the survey's questions are designed to be clear, without ambiguity or distracting components, enabling a taker to answer. 

 

Constructing and wording the questions of the survey, as mentioned above, is core to ensuring that simplicity and reliability can happen. Pointerz curates its survey questions through 5 key steps: 1) Determine what information should be collected (specific to our prepopulated organizational themes) 2) Determine how to conduct the questionnaire (online) 3) Review drafts before it is sent (internal and external review) 4) Revise questions as needed (internal and external review) and 5) Be Specific on the procedures. As Pointerz has worked extensively with industry best practices and industry leaders, our question construct process has been vetted thoroughly to ensure the desire consistency. 

 

Finally, the order of questions is carefully thought through to ensure questions deemed more interesting or important should be closer to the survey's start. Research and studies show a survey taker has more clarity of mind at the beginning of a survey than the end, thus ordering is important to get right to ensure the flow is optimized. A tough question at the bottom of a survey can cause a survey taker to rethink their potential answer and inadvertently give less of a true answer. Pointerz has optimized the ordering of all its questions to ensure optimal results.

Employee-focused surveys are conducted in organizations to give the organization, its leaders, and its employees a better understanding of how all areas are working. Survey types can be specific to Employee Engagement, or they can be around Manager Effectiveness or be more specific around things like Diversity and Inclusion. Each survey type plays a critical role in organizations by capturing data and providing a deeper understanding of how the organization is functioning. By conducting a survey, an organization gives its people a voice as the data collected specific to a survey can highlight opportunities, weaknesses, or real strengths within the organization. Pointerz collaborates with several industry HR leaders as well as uses guidelines from organizations like SHRM, Gartner and McKinsey to build surveys that are modern, and employee-focused representing a fair and balanced approach that promotes collaboration between employees and their organization. The survey questions are carefully curated, compiled, and sequenced to deliver the most relevant insights. 

 

Anonymity and confidentiality is built-in Pointerz surveys to protect the privacy of the participants' privacy, confidence, and anonymity. Surveys could be kept completely anonymous. Pointerz assures that all the responses to anonymous surveys are completely anonymous. Responses to anonymous surveys cannot be traced back to the respondent. Your responses are combined with other employee responses and summarized in a report to further protect your anonymity. No personal information or any other data of the respondents will ever be singled out and shared with anyone within or outside the organization. We aim to allow employees to open up and respond honestly to the surveys as responses cannot be associated with a particular employee.  Organizational surveys in Pointerz are anonymous by default, preserving an individual's identity even through drill-down and drill-through analyses. All anonymous surveys require an anonymity threshold, which defines the minimum target respondents in a group to be part of detailed analytics, set to five as default. Pointerz platform only allows managers and leaders to slice and dice data only if the strength of the target group is more than the anonymity threshold. Pointerz also allows platform administrators to modify anonymity thresholds; however, the minimum threshold is three to ensure privacy-preserving analytics.

 

We at pointerz believe that each organization is unique and has a unique set of characteristics like culture, people, and processes. Although external benchmarking has some merit but creating your own baselines and trying to improve them is the methodology we believe in and use. Identifying organizations' performance and metrics over time by analyzing data on qualified questions from your target audience. Pointerz benchmark their surveys by evaluating the responses submitted internally and does not compare them with externally available responses. As mentioned in this Forbes article The Employee Engagement Benchmark Fallacy employee engagement should always be a continuous improvement by placing more focus on internal engagement.

 

Pointerz surveys follows methodologies that are accessible at "Survey Methodologies" link.

Why use Surveys?

A well-designed employee survey will provide you with valuable insights into how your employees feel about their jobs and the company culture. This data helps you make decisions about your organization and improve its performance.  

Pointerz partners have access to carefully crafted survey templates. All the surveys are curated by compiling a set of questions created in context to the survey subject. Each questionnaire is typically a mix of close-ended and open-ended questions, that is created bias free by using standard questions. Some important characteristics followed while creating questionnaires are Uniformity, Exploratory and Sequence of questions. Pointerz have created survey questionnaire following guidelines from multiple available resources like SHRM, Gartner and McKinsey. Pointerz provides surveys that are critical for understanding the effectiveness and engagement within the organization like Manager Effectiveness Survey, Diversity & Inclusion Survey and Employee Engagement Survey.

 

 

Pointerz survey templates are available for users in the template library. To access the templates please click on “Survey Templates” link. Users can also create custom surveys by clicking on “Create Survey” on the Surveys page.

How everyone in the organization benefits from the Surveys